Research and collection

Research design

Studies, instruments and methodology completeness.

Who this is for

Research and M&E officers who own a study.

No screenshot on this pageThe research and analysis operations surface this guide described was withdrawn from publication on 2026-09-22. Read by eye, it rendered a real administrator’s name and the real VoiceInsights Africa organisation rather than the demonstration tenant it had been published as. Re-capturing it on the demonstration tenant needs a staff sign-in, and Preview cannot currently deliver the email one-time code that sign-in requires, so no governed capture of this surface exists to publish. Putting a picture of an adjacent screen here instead would make a caption claim something the image does not show.

Creating a study

A study carries its type, paradigm, temporality, unit of analysis and research questions. A panel study that calls itself cross-sectional is rejected as a contradiction, because that mismatch changes what analysis is defensible later.

Attaching data

Attaching a campaign to a study is what makes its responses analysable — it links the responses that carry no study yet, scoped to that campaign and your tenant. A response already belonging to another study is never silently reassigned.

Methodology completeness

A methodology statement reports NOT_PROVIDED for anything the study has not declared, rather than omitting the line. An omitted line reads as “not applicable”; a stated NOT_PROVIDED reads as “nobody recorded this”, which is the truth.

What this does not do

Stated here rather than discovered later

A study’s declared design constrains what you can claim later. Changing it after analysis has run does not retrospectively make an earlier claim defensible.
The platform does not choose a design for you and will not recommend one. It refuses combinations that contradict each other, which is a different thing.

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